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full name: Vincent Heeringa
from: Auckland, New Zealand
profession / occupation: publisher

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Black Sheep = Mental Real Estate

A Kiwi made film http://www.blacksheepthemovie.com premiered in Auckland last night, which by itself is not news. What's interesting is what the film embodies: mental real estate. The tagline is "There are 40 million sheep in NZ. And they're pissed off". Kiwis are sick of being known as the sheep capital of world, so its a great idea to turn the thing on its head and play to the stereotypes. We've done a story about the director Jonthan King. http://idealog.co.nz/articles/features-march-april-2007/mons...
His story may interst you. But I think the idea of mental real estate is one that has universal resonnance. Check it out.

inspiration shared on 30 mar 2007, 08:01

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Hi Vincent,

just yesterday night a watched a short report about the Fantastic Art Fesival in Gerardmer, France on Arte TV (a very good European TV station). One of the presented films was Black Sheep, I saw some extracts from the movie and it was really fantastic. A mixture of horror and comedy. White sheeps running down the hill and people running away... of course there are some splatter elements in it (it is horor, isn't it), but again... so funny. "A wild sheep chase" from Haruki Murakami came to my mind... this book was my first appointment with another kind of sheep.
I'm very much looking forward to seeing Black Sheep in full length.
Thanks for the hint & the article in Idealog -
Best
Susan

by susi on 30 March 2007, 21:49